In vehicle cinematography, one of the most difficult challenges for a Director of Photography is “motivating” the environment. When you are filming a character driving through a city like downtown Los Angeles, the realism of the scene depends entirely on the interactive light. If the background plate on your LED wall shows street lights zipping […]
Tag Archive for: Virtual Production
Is AI coming for your job? Is that new 12K camera really going to make your film better? In our industry, it’s easy to feel overwhelmed. There’s a “sensory overload” of new gear dropping every six months and a looming anxiety about what Artificial Intelligence means for creatives. It’s easy to get stuck on what […]