Tag Archive for: commercial

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TV Script – How to Write Like a PRO!

TV and online ads are becoming longer, more artistic feats. That said, many new writers make the mistake of handing in script formatted drafts to clients instead of TV formatted scripts. It’s actually an easy fix just by knowing the correct template to work with.

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Filmsupply: Revolutionizing Stock Footage

Today we’re taking a look at Filmsupply’s wonderful stock footage library, and how they’ve revolutionized this important tool for filmmaking. By David Weldon I remember when I was in college working on my first creative project with a team and we were to build a story from beginning to end. Concept, creation, execution, all designed […]

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Mixing Formats: Arri Alexa, Canon 5D and C300 on a New Mexico DOT Spot

I love shooting commercials that make a difference and give back to local communities. Hurlbut Visuals recently collaborated with Vaughn Wedeen Kuhn to lens the next set of Department of Transportation spots for New Mexico.

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It’s Hard to Stop a Trane: Shooting Action Sequences

How we shot the action sequences for a series of Trane AC commercials with extreme heat and a bus crash.

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The Canon C300 on an El Pollo Loco Spot

The current spot was for El Pollo Loco, and the concept was a very action oriented camera, with snap zooms and quick handheld push ins and pull outs. I thought the Canon C300 would be the perfect camera for this job, lightweight and maneuverable.

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