Commercial Directing

What Nobody Talks About


Commercial Directing

What Nobody Talks About


4 Lessons

40+ minutes of
instructional video

Access PDF

4 Lessons

40+ minutes of
instructional video

Access PDF

Discover what they don’t tell you about working with clients and agencies

Commercial Directing: What No One Talks About fills in all the gaps in terms of successfully working with the client. This commercial directing field guide includes all of the essential ways to build a treatment that won’t only satisfy clients but absolutely blow them away. You’ll discover best practices in pitching ideas and how to design presentations that will have agencies salivating! You’ll even learn effective ways to pitch and scout locations for your commercial shoot.

Shane Hurlbut, ASC pulls back the curtain and reveals the best kept secrets of Hollywood with a series of tutorials that will give you a significant edge over the competition! Prepare to uncover the keys to success.

Course Includes:

Detailed Written Breakdowns

Original Location Scouting Photographs


English Subtitles Included

View Trailer



  • Commercial Directing: The Secret Behind Successful Treatments
  • Commercial Directing: How To Successfully Pitch a Location
  • Commercial Directing: Ways to Optimize Efficiency
  • Commercial Directing: The Keys to Getting Hired

About The Mentor

Director of photography Shane Hurlbut, ASC works at the forefront of cinema as a storyteller, innovator and discerning collaborator, who brings more than three decades of experience to his art. He is a member of the American Society of Cinematographers, the International Cinematographers Guild/Local 600, and The Academy of Motion Picture Arts and Sciences.

Some of his film credits include: We Are Marshall, Terminator: Salvation, Need for Speed, Act of Valor, Semi-Pro, The Greatest Game Ever Played, Into the Blue, Mr 3000, among many others. 

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